About Beta
Beta, an esteemed Italian brand, has been at the forefront of professional tool manufacturing since its founding in 1923 by Alessandro Ciceri. The brand's core mission is to provide tradespeople and industries with tools that embody precision, reliability, and durability, driven by guiding values of audacity, commitment, harmony, and talent. Alessandro Ciceri's initial venture as a forging plant laid the foundation for Beta's enduring legacy, with his dedication to quality and innovation shaping the company's trajectory.
Beta's extensive product offerings span a broad spectrum of professional needs, including a comprehensive range of hand tools, high-performance pneumatic tools, functional safety workwear, and robust safety footwear products. These meticulously crafted solutions cater to a diverse array of industries such as automotive, construction, manufacturing, hydraulics, electrotechnics, and even specialized fields like motorsports.
With a formidable global presence, Beta boasts strategic manufacturing facilities in Italy and a vast international sales and distribution network. This network includes numerous subsidiaries and over 250 importers worldwide, ensuring their high-quality tools are accessible and supported across continents. Beta's commitment to continuous innovation and stringent quality control has solidified its reputation as a trusted partner for professionals globally.